RoadKill Redux

     It's now known. The Billboard people responsible for the Dali billboard modification, is the Billboard Liberation Front. The same disclaimer goes for below, but I can't help but take a word from their own text in describing their mission:

This ongoing series was initiated on 4/27/98 with an improvement to an Apple board showcasing Hollywood party favorite The Dali Lama and the new, improved slogan "Think Disillusioned." Other boards in this ongoing campaign include: Alfred Hitchcock: "Think Dead"; Richard Branson: "Think Dork"; and Ted Turner: "Think Dividends".
Chiat/Day, the advertising agency responsible for this campaign should be commended for their choice of Pop Icons as well as the exceptional imagery employed on the various boards. Their captions, however, need a little work.

     Couldn't have said it better myself - or done so within the time contraints of my typical lunch break. And remember, I don't advocate this - I just enjoy seeing it.

In otherwords - don't try this at home.


Sunday, June 21, 1998 - 11:07 PDT
4th & Bryant Streets, San Francisco, CA

photo by Quackser Fortune ©1998



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